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| 饭店现代化 | | Hotel Modernization | | 主办： 全国服务科技信息中心 | | 周期： 月刊 | | 出版地：北京市 | | 语种： 中文 |
ISSN 1672-4399 | | CN 11-4670/T |
曾用服务科技 | | 创刊年：2003 | | | 中国期刊网来源刊 | | |
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| 2004年12期 |
| 目 录 |
 | 成功存在于细节之中 | | ■平 | | "酒店发展与奥运机遇——2004北京酒店业发展国际论坛"在京举行 | | | | 国际饭店与餐馆协会第41届年会巡礼 | | | | 第九届中国饭店金钥匙组织年会在厦门举行 | | | | 中国旅游协会民航旅游专业委员会成立 | | | | 动态 | | | | 饭店公关
Hotel Public Relation | | 本刊编辑部
,艾若
,李欣宇 | | 浅谈中国公关业与饭店发展
Brief Discussion on Chinese Public Relation Industry & Hotel Development | | 郑砚农 | | 中国饭店业营销战略理念的变革——广告让人买,公关让人爱
Changing of Marketing Philosophy of Chinese Hotel Industry--Ad Wants You to Pay,Public Relation Let You Love | | 褚云茂 | | 公关十戒
Ten Commandments of Public Relation | | 王连义 | | 公关断想
Thoughts on Public Relation | | 王连义 | | 饭店公关与营销
Hotel Public Relation & Marketing | | 王坚 | | 公关误区与危机公关谈
On Misunderstanding of Public Relation & Crisis Public Relation | | 温桂胜 | | 有了声音才会有生意
Business Comes with Voice | | 张旭辉 | | 饭店公关,维系人心
Hotel Public Relation Maintains Popular Morale | | 刘祥龄 | | 在服务中传播,在传播中营销
Disseminating In Service,Marketing in Dissemination | | 姚赞锋 | | 公关制胜
Win by Public Relation | | 叶秉喜 | | 沟通、创意与策略
Communication,Creation and Strategies | | 徐蓉 | | 仲量联行酒店关于雅典五大奥运遗产的报告——新兴的雅典再开发和近期奥运会举办国 | | | | Jones Lang LaSalle Hotels Reports Top Five Olympic Legacies in Athens The Emerging Re-Development of Athens and Recent Olympic Hosts | | | | 如何提高中层管理人员的执行力
How to Improve Execution of Managements | | 蔡蓉蓉 | | 体验营销在饭店
Experiencing Marketing in Hotel | | 吴敏
,陈雪钧 | | 感受细微化服务
Feeling Detail Service | | 狄保荣 | | 饭店的装修改造和升级
Hotel Decoration Reform and Upgrading | | 贺文洁
,朱广宇 | | 我国饭店业面临的挑战及应对战略
Challenges Confronted by Chinese Hotel Industry & Stratogies | | 宝贡敏 | | 休闲业给饭店业发展带来的机遇
Opportunities Brought by Leisure Industry to Hospitality Industry Development | | 金元吉 | | 直线职能组织结构对服务质量的影响及应对
Influence of Linear function Organization on Service Quality and Measures | | 王晖 | | 饭店的舒适度
Hotel Comfort | | 李原 | | 追求卓越,共享金钥匙服务——第九届中国饭店金钥匙组织年会主题发言
Pursuing Excellence,sharing Golden Key Service:The Key Speech of the 9th Congress of "Les clefs d＇or"China | | 孙东 | | 饭店规范化经营要走出观念上的误区
Standardized Hotel Operation Must Be Out of Misconception | | 董鹏 | | 瑞典的"冰旅馆"——如卡萨维的水晶宫
Sweden"Ice Hotel":Crystal Palace in Cassavy | | 章开元 | | 阅读
Reading | | | | 资讯·北京
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